Meet Devon and Jasmine Carter, a married couple from Dallas, Texas, who are also the founders of Balacia Jewelry, a Black-owned custom jewelry design company that has successfully introduced a simple and hassle-free approach to purchasing budget-friendly, luxurious designs. Jasmine, known as "The Engagement Ring Queen," started the business seven years and she even designed the engagement rings and wedding bands for her own wedding.
She comments, "Choosing an engagement ring for a proposal or anniversary upgrade is a significant milestone in anyone's life. The ring shopping process should be a stress-free exciting experience! Traditionally, purchasing this symbol of love and commitment would involve visiting numerous brick-and-mortar jewelry stores, navigating salespeople trying to sell inventory, and feeling over or underwhelmed by options. However, we have made the process more convenient, empowering, and ultimately easy."The Ultimate Convenience
One of the most significant advantages of shopping for an engagement ring online with Balacia is the convenience it offers. Gone are the days of rushing from store to store, wasting hours of driving without the guarantee of finding the perfect ring. Balacia Jewelry has truly simplified the ring shopping process, directly messaging your very own jewelry designer, matching your style preferences and budget to create a top-quality custom ring for your loved one. It doesn’t get any easier than that!
“We truly put our customers first and put their interests as a couple in mind,” says Jasmine. “Sometimes men message me saying they want to get their woman a 3-carat even though she asked him for a 1.5-carat. We make sure the woman’s size and style wants are considered in the process. It’s much easier when she has rings on her Pinterest so we can see her preferences!”
Quality Guaranteed
Whether you're seeking a classic solitaire diamond or a unique colored gemstone, Balacia offers all gemstones of natural and lab-grown origin, using only high-grade gemstones.
Retail-grade diamonds are traditionally around J color and SI2 clarity, however, Balacia defaults to F color and VS1 clarity and allows clients to customize their diamond gradings according to their budgets. The brand's natural and lab-grown diamonds are excellent cut, excellent polish, and excellent symmetry, ensuring that the diamonds are the best of the best for online shoppers to be amazed.
“A lot of people think of the jewelry industry as if all quality is the same, and that’s very far from the truth. For example: a fast food burger and mom-and-pop restaurant burger will taste different, along with different nutrients and a different price. In a similar way, where you buy your jewelry matters,” says Jasmine. “There is a quality difference when you buy retail-grade jewelry instead of designer-quality jewelry. Some people want to save a few dollars so they get a cheap ring and then later at a repair shop they find out it’s a thin, hollow setting with half the gold weight it should have, holding a milky diamond. Most people don’t understand. We’re very big on jewelry education and ethics, and happy to educate our clients so they know what they’re purchasing.”
Customization and Personalization
Balacia provides many customization options, allowing you to select the metal, stone, cut, and other details to create a truly unique ring. Customers can also take advantage of virtual try-on tools, which use custom renderings to visualize how rings will look on your partner's hand. These features ensure that you can create a one-of-a-kind ring that perfectly captures your love story.
Shareef Abdul of Naspora (formerly WeBuyBlack) stated, “I’m definitely a proud client of Balacia! I’ve spent 9 years marketing brands from the African American community and it’s truly a blessing to be able to purchase almost everything I need from my community, including a solitaire diamond engagement ring from Balacia. Their communication, timeliness, and ability to rush my order in a time crunch is unmatched.”
Devon and Jasmine Carter say that they take pride in offering unparalleled convenience, endless choices, fair pricing, and a personalized experience.
For more details and/or to learn more about their company, visit their official website at Balacia.com
For press inquiries, contact 469-629-8412 or info@balacia.com